Demi Lovato and More Will Participate in BeautyKind Unites: Concert for Causes Series
Demi Lovato and other artists are teaming up with retailer BeautyKind for a special charity concert this March!
BeautyKind is hosting its first concert for the brand’s new BeautyKind Unites: Concert for Causes series. Demi, along with The Band Perry and Jake Owen, will hit the stage in front of 45,000 people at the AT&T Stadium in Arlington, Texas onMarch 25th.
With every ticket purchased, 50 percent of that will go to the charity of the customer’s choice. BeautyKind will also donate funds to the American Heart Association, which will work with the brand on the event. And with expectations to raise up to $3 MILLION for thousands of charities, this is going to be huge!
BeautyKind connects shopping for beauty brands with raising funds for charity already, so this concert series is perfect for them! “Our goal with the BeautyKind Unites: Concert for Causes series is to reshape cause marketing by creating a fun and engaging way for people to give back to the charities they know and love,” said Founder & CEO, Hil Davis. “BeautyKind’s concert series is just another step in furthering our mission to partner and support charities, and survivors. We would like to thank the brands, charities and musicians who have made this possible, and look forward to many more that will join our movement in the future.”
As the lead beneficiary of the concert, the American Heart Association will offer fans and supporters premium packages for purchase. Packages will include preferred parking and seating, a private entrance, access to the artists during a pre-party in the VIP areas and more. Definitely a sweet deal, and it’s all for charity!
Tickets go on sale to the public on January 20, with prices ranging from $40 to $230.
It’s awesome that Demi and the other artists are going to be a part of this great concert! So many charities will benefit from it, and fans will get to see a few of their favorite artists live. It’ll be a great experience all around!