Today, Independent Journal Review, in partnership with Rock the Vote, released their third promotional video with the goal of boosting millennial voter registration and involvement ahead of the 2016 election.
Once again, fashion icon and young-voter registration advocate Kendall Jenner helps tell the history of young voter involvement in U.S. elections, beginning with the passage of the 26th Amendment to the Constitution in 1971 – granting 18-year olds the right to vote.
“We’re seeing unprecedented involvement and engagement from millennial voters in recent elections, and it’s no surprise candidates are reaching out to young voters through their preferred platforms – social media sites and online. As a social-first, mobile-first website, it’s the perfect partnership for IJR.com to work with Kendall Jenner and Rock the Vote to engage young voters and give them a louder voice,” said Alex Skatell, Founder and CEO of Independent Journal Review. “Kendall has a larger social media reach than each of the presidential candidates, and using her voice to encourage millennial voters is a great thing.”